A man who stops advertising is like a man who stops a clock to save time - Henry Ford
Advertising can be a stumbling block for nonprofits. From being too expensive, to not having a good handle on strategy and what the ROI is, the thought of paying to get the message out can be daunting. Lisa Adams from Marketplace Magazine stopped by to talk about cost efficient ways to spread the word and get a better understanding of just how fast that word spreads.
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