July 29, 2016
Those who have gone through our programs and schools and have served on our boards can be a nonprofit's greatest resource. However, so often nonprofits just let them fade away. Jan Misuraca, retired Executive Director of the Parkway Alumni Association, came to talk to Marjorie and Natalie about all the ways that you can engage alumni and former board members to create greater success for your programs.
July 1, 2016
Multiple Choice Question:
When in the donor cycle is the time to recognize and think about recognizing your donors?
a. When Prospecting and Researching
b. When Cultivating
c. During Solicitation
d. While Stewarding
e. All of the above
If you answered e, you're absolutely right! JoAnn Foppe from Foppe Visual Communications stopped by to talk about why it is so important to think about and consider donor and recognition from the very start. She shares inspiration on some of the best recognition she's ever seen and creative ideas to make your donors love your organization even more.
You can find Foppe Communications at http://www.foppevisual.com/, on Facebook, and can call them at 618-654-8600.
Some of the great articles we read on this topic were:
June 27, 2016
In the wake of the horrific shootings at the Pulse Nightclub in Orlando, Marjorie and Natalie take a look at the role of nonprofits when tragedy strikes, whether made by man or mother nature.
We talk about what happens to nonprofits who are first responders or on the front lines of things and those tangentially involved. You'll even hear about those not involved but still part of a grieving public can craft the right messages to express their grief and stand with the community.
You'll hear about who's doing it right and who is doing it wrong and what happens when communities begin to side step nonprofits to give collected funds directly to victims.
We read a lot for this one!
June 10, 2016
Wendy Dyer has SIZZLE and has enjoyed helping hundreds of nonprofits over the last 22 years find theirs. She has helped pump millions of dollars into
the economy – expanding programs and building schools, health centers and cultural
places - bringing opportunity to thousands of people. A frequent presenter and
trainer, Wendy encourages agencies to find their “sizzle” and embrace her
mantra, “People are giving
money away, anyway, might as well be to you.”.
On today's show, Wendy talks about the art and science of using emotions in fundraising appeals and how the movement of effective altruism might be changing the game.
Peter Singer TED Talk
GiveWell's List of Top Charities
You can find 501Crossroads on Facebook at www.facebook.com/501crossroads.
June 3, 2016
Nonprofits are always being told to segment their lists, spend less, raise more. Have you ever wondered how? Katie Mahoney, an Integrated Marketing Consultant and owner of the Mahoney Group, is on the show today- our first Skype interviewee- to talk about how to select your targets out of your database to send less mail and email and raise more dollars.
Some of the articles we talked about were