Building Relationships with Local Media with Elaine McNamara

October 10, 2017

What nonprofits say: The media is big and scary, they don't have time for my little thing.

What the media says: We want to help!

Building a relationship with your local TV stations, radio stations, and newspapers doesn't have to be rocket science, but you don't have to be a stalker either.  All it takes is getting to know what journalists and hosts need to do their jobs so they can help promote you! 

What's a PSA? Should I have a volunteer record a spot and send it to everyone? Who should I send things to? Wait, what's a media sponsorship... are they going to give us money? Elaine McNamara from 97.5 FM The Rock in Carlyle, Illinois is here to answer all of your questions about cozying up to local media. 

You can find the Rock on your dial at 97.5 FM near Carlyle or at www.wdljfm.com, on TuneIn, and on Facebook. If you're in the area and want to submit something about your organizition, send it to community@wdljfm.com

You connect with Elaine at elaine@wdljfm.com or find her on Facebook, Twitter, or LinkedIn

Connect with Us!

Natalie on LinkedIn- https://www.linkedin.com/in/nataliejablonski

Marjorie on LinkedIn- http://www.linkedin.com/in/marjorie-moore  

501Crossroads on Facebook- http://www.facebook.com/501crossroads

501Crossroads on Twitter- http://www.twitter.com/501crossroads

 

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Advertising 101 for Nonprofits with Lisa Adams of Marketplace Magazine

August 15, 2017

A man who stops advertising is like a man who stops a clock to save time - Henry Ford

Advertising can be a stumbling block for nonprofits. From being too expensive, to not having a good handle on strategy and what the ROI is, the thought of paying to get the message out can be daunting.  Lisa Adams from Marketplace Magazine stopped by to talk about cost efficient ways to spread the word and get a better understanding of just how fast that word spreads.   

 

To find out more about Lisa and Marketplace Magazine, email her at lisa.adams@marketplacemagazine.biz, call her at 618-416-1839 or find her on Facebook, LinkedIn, and Twitter

 

Connect with Us!

Natalie on LinkedIn- https://www.linkedin.com/in/nataliejablonski

Marjorie on LinkedIn- http://www.linkedin.com/in/marjorie-moore  

501Crossroads on Facebook- http://www.facebook.com/501crossroads

501Crossroads on Twitter- http://www.twitter.com/501crossroads

 

Listen to this episode on...

Apple Podcasts

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Overcast

TuneIn

YouTube

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